For operators mid-flight
Switching with a card already running
Most of what's written about this platform assumes you're starting your first card. If you already have a domain, a mail date and advertisers who paid you last month, here is what actually happens.
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Almost everything written about this platform assumes you are starting your first card. If you are eight or fourteen months in, that is the wrong conversation. You have a domain on business cards, a spreadsheet of who paid what, and three businesses who have already said yes to the next drop.
Here is the honest version of moving.
The short answer: switch at a drop boundary
Do not migrate a card that is already sold and scheduled. There is no upside and there is a mail date at risk.
The clean sequence is:
- Finish the current drop where it is. Print, mail, collect.
- Build the next campaign here, in parallel, while still paying your current platform. This costs nothing — building is free right up until you publish and switch on payments.
- Compare them side by side with your actual routes and your actual spot prices, not with a demo.
- Move the domain once you are satisfied, at a point in the calendar that is nowhere near a mail date.
That parallel step is the entire reason the free tier exists in the shape it does. You should be deciding this with your own card in front of you.
What moves
Your domain. Point it at the new campaign and it serves there with SSL. Everything already printed keeps working.
Your contact list. Export a CSV from whatever you use now — one row per business, with a header row naming business name, phone, email and category — and import it, up to about 30,000 rows. Imported contacts drop into the same queue as the businesses the platform finds for you, so your existing relationships and your new prospects are one list, not two.
Your card design intent. Not the file — the layout. You rebuild the card in the builder, which for a card you already run takes an evening, and you get bleed and safe zones handled rather than maintained by hand.
What does not move
We would rather you read this here than discover it later.
Order history and past payments do not transfer. Money that moved through another platform’s payment links stays in that platform’s records and in your Stripe account. There is no importer for it, and building one that reconciled another product’s data honestly is not something we would trust.
Advertiser artwork does not transfer. You will put it back yourself, and you almost certainly still have the files — you are the one who has been sending them to the printer. What the move is worth doing for is the approval: send each advertiser their proof from the new campaign and let them approve it on their own link. It takes them one tap, it costs you one message, and from that point the card tells you which squares are cleared instead of your memory doing it.
Recurring commitments do not transfer, because they are not really transferable. An advertiser’s card on file lives with whoever collected it.
What is genuinely different once you are here
Worth being specific, because “we have a better checkout” is not a reason to move a working business.
An advertiser buys the square and it locks. No pasted link that can drift from the price on the card, and no window between somebody paying and you marking it sold in which a second business can buy the same square.
The list of who to call is generated for the routes you picked. If you have been prospecting out of Google Maps by hand, that is the hour count that changes.
Every sale becomes a permanent page in a directory on your own site, and the QR on the printed card points at it. Your site gets more valuable each drop rather than staying a brochure.
What is not different, and will not be
You still do the selling. Twenty conversations a week is the price of admission and no software changes it.
Recurring advertiser billing is not shipped. It is in a limited beta and everyone else sees “coming soon”. If holding a card on file for a monthly advertiser is the specific thing you are switching for, wait — and hold us to it rather than taking the roadmap on trust.
We cost more. $97 on the founding rate, $149 after, against a competitor at $59. If your current setup is not costing you sales, that difference is real money and the honest answer may be to stay put.
If you want the direct feature-by-feature version, the comparison page leads with what they do better.
Straight answers
Before you ask.
Still not covered? Ask directly and you will get a reply from a person who runs these campaigns.
Do I keep my domain?
Yes. You point it at your new campaign and it serves there with SSL. Nothing you have printed goes dead — which matters more in this business than most, because your marketing is physical and permanent. Connecting a domain is a paid-plan feature, so it happens at the point you switch on payments.
Will my site go down during the switch?
Your existing site stays up on your existing platform the whole time. You build the new campaign in parallel while the old one keeps running, and you only move the domain when you are ready. Do not schedule that for the week of a mail date — there is no reason to.
Does my advertiser list come across?
Your contacts do. Export a CSV from whatever you use now with a header row — business name, phone, email, category — and import it, up to about 30,000 rows. Order history and past payments do not transfer, and we would rather say that than let you find out.
What about advertisers who are mid-commitment?
Finish the current drop where it is. Trying to move a card that is already sold and scheduled buys you nothing and risks a mail date. The clean switch is at a drop boundary: run the current one to completion, build the next one here.
What does it cost to try in parallel?
Nothing until you publish. You can build the whole next campaign — card, routes, spot pricing, and the lead list for your area — while still paying your current platform, and decide once you have seen it.
Your next card starts here. Get the invitation.
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